Follow-up, finally handled.
Keystone runs your emails, texts, calls and real mail, then hands you one short list each morning. Who's next, what to say, already drafted. You tap send.
Drop in any spreadsheet. The columns match themselves.
You got into real estate to help people move. Not to remember who you texted three weeks ago, rewrite the same email forty times, or feel guilty every time you open your CRM. Keystone does the remembering. You do the talking.
Thirty days of follow-up. Written before you meet them.
Each sequence is a play built for one kind of person: buyer leads, sellers, open house visitors, past clients, your sphere. The channel changes with the moment, so it never reads like a newsletter.
- Day 0emailGreat meeting you"Thanks for coming by Alder on Saturday. Here are the three homes we talked about."
- Day 1textQuick check-in"Did any of those catch your eye? Happy to set up a showing this week."
- Day 3callAsk about timingTalking points: lease end date, pre-approval, must-haves.
- Day 7emailFresh listings"Three new ones hit this week in your price range. One has the yard."
- Day 14letterMarket snapshotA printed one-page snapshot of the neighborhoods they toured.
- Day 21textStill looking?"No rush at all. Still hunting, or did life get busy?"
- Day 30cardHandwritten noteA real card, in real ink, mailed to their door.
Automation that knows when to step aside.
Replies pause everything
The second someone writes back, their sequence stops and the reply jumps to the top of your list.
Your inbox, not ours
Connect Gmail or Outlook and Keystone sends as you. Replies sync back both ways.
Quiet hours
Nothing pings a client at 9:40pm. Late texts wait politely until morning.
Approve before you spend
Letters and cards wait for your OK. You see the exact piece and what it costs before it prints.
A number that logs itself
Text from your own cell, or use a Keystone Number that keeps both sides of every conversation.
Built for the car
Today works one-handed on your phone. Clear the list between showings.
“We used to lose leads in the week after an open house. Now every agent opens Keystone with their coffee, clears the list, and the follow-up just happens.”
Start free. Pay when it's paying you back.
Free
Try it with your warmest leads.
Join the waitlist- Contacts
- 100
- Letters a month
- 3
- Texts a month
- From your phone
- Seats
- 1
Starter
For agents building a pipeline.
Join the waitlist- Contacts
- 500
- Letters a month
- 15
- Texts a month
- 100
- Seats
- 1
Professional
RecommendedFor a full sphere and steady deals.
Join the waitlist- Contacts
- 2,500
- Letters a month
- 40
- Texts a month
- 400
- Seats
- 2
Growth
For small teams sharing one book.
Join the waitlist- Contacts
- 10,000
- Letters a month
- 100
- Texts a month
- 1,000
- Seats
- 5
Every plan includes every sequence, reply detection, the Today list and email from your own inbox. Extra letters are $1.75. Handwritten cards are $4.90 per send.
What agents ask first.
Is this a CRM?
It holds your contacts, but it's built around one job: making sure every person hears from you at the right time. If you've ever paid for a CRM and stopped opening it, Keystone is the fix.
Do I have to write the messages?
No. Every sequence comes written, and each step lands on your list as a draft with the person's details filled in. Edit anything, or send it as is.
Will emails come from my address?
Yes. Connect Gmail or Outlook and Keystone sends as you, with replies syncing back. Not ready to connect? Start on a Keystone sending address on day one.
How are letters and cards billed?
Each plan includes a monthly letter allowance. Past that, letters are $1.75 each on the same invoice. Handwritten cards are $4.90 per send. Nothing prints until you approve it.
What happens when I outgrow free?
You'll see your usage before you hit the limit. Upgrade from Billing in two clicks and everything you've set up keeps running.
Tomorrow, your list is ready.
Import your contacts tonight, pick a sequence for each group, and wake up knowing exactly who to talk to.

